Thursday, September 15, 2011

Re-dundant

Using a word heard frequently this week in the unveiling of Windows 8, Chief Executive Steve Ballmer laid out a "re-imagined" Microsoft. If the contrarian had a penny for each time he heard "re-something or other"...

A dilemma because society finds itself adverse to comprehending change or progress by any measure, by "re-ining", we assuage that we are mostly only molifying existing situations. Redundancy trumps innovation. "Imagine" Microsoft?